You’re beyond the basics, so now dive in and really put your PC to work! This supremely organized reference is packed with hundreds of timesaving solutions, troubleshooting tips, and workarounds. It’s all muscle and no fluff. Discover how the experts tackle Windows 7—and challenge yourself to new levels of mastery!

• Compare features and capabilities in each edition of Windows 7.
• Configure and customize your system with advanced setup options.
• Manage files, folders, and media libraries.
• Set up a wired or wireless network and manage shared resources.
• Administer accounts, passwords, and logons—and help control access to resources.
• Configure Internet Explorer® 8 settings and security zones.
• Master security essentials to help protect against viruses, worms, and spyware.
• Troubleshoot errors and fine-tune performance.
• Automate routine maintenance with scripts and other tools.

CD includes:

• Fully searchable eBook
• Downloadable gadgets and other tools for customizing Windows 7
• Insights direct from the product team on the official Windows 7 blog
• Links to the latest security updates and products, demos, blogs, and user communities

A completely revised and updated edition of the BusinessWeek bestseller on effective, modern marketing and PR best practices

The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the people who make your business work.

This new second edition paperback keeps you up-to-date on the latest trends.

• New case studies and current examples are included to illustrate the very latest in marketing and PR trends.
• Completely updated to reflect the latest marketing and PR techniques using social media sites such as Twitter, Facebook, and YouTube
• Includes a step-by-step action plan for harnessing the power of the Internet to communicate directly with buyers, increase sales, and raise online visibility
• David Meerman Scott is a renowned online marketing strategist, keynote speaker and the author of World Wide Rave, from Wiley

The New Rules of Marketing and PR, Second Edition gives you all the information you need to craft powerful and effective marketing messages and get them to the right people at the right moment-at a fraction of the price of a traditional marketing campaign.

Get complete coverage of the latest release of the CompTIA A+ exams inside this fully revised and updated resource. Written by the leading authority on CompTIA A+ certification and training, this expert guide covers CompTIA A+ exams 220-701 and 220-702. You'll find learning objectives at the beginning of each chapter, exam tips, practice exam questions, in-depth explanations, and more than 1,000 photographs and illustrations. Designed to help you pass the CompTIA A+ exams with ease, this definitive volume also serves as an essential on-the-job IT reference.

Covers all exam objectives, including how to:

• Work with CPUs, RAM, motherboards, power supplies, and other PC components
• Install, partition, and format hard drives
• Install, upgrade, and troubleshoot WIndows 2000, Windows XP, and Windows Vista
• Troubleshoot PCs and implement security measures
• Install video and multimedia cards
• Work with portable PCs, PDAs, smartphones, and wireless technologies
• Manage printers and connect to networks and the Internet
• Understand safety and environmental issues
• Establish good communication skills and adhere to privacy policies

The CD-ROM features:

• Practice exams for 701 & 702
• 600+ chapter review questions
• New video introduction to CompTIA A+
• One-hour video training segment
• Mike's favorite PC tools and utilities
• Searchable e-book

Mike Meyers, CompTIA A+, CompTIA Network+, MCP, is the industry's leading authority on CompTIA A+ certification and training. He is the president and founder of Total Seminars, LLC, a major provider of PC and network repair seminars for thousands of organizations throughout the world, and a member of CompTIA.

A black swan is a highly improbable event with three principal characteristics: It is unpredictable; it carries a massive impact; and, after the fact, we concoct an explanation that makes it appear less random, and more predictable, than it was. The astonishing success of Google was a black swan; so was 9/11. For Nassim Nicholas Taleb, black swans underlie almost everything about our world, from the rise of religions to events in our own personal lives.

Why do we not acknowledge the phenomenon of black swans until after they occur? Part of the answer, according to Taleb, is that humans are hardwired to learn specifics when they should be focused on generalities. We concentrate on things we already know and time and time again fail to take into consideration what we don’t know. We are, therefore, unable to truly estimate opportunities, too vulnerable to the impulse to simplify, narrate, and categorize, and not open enough to rewarding those who can imagine the “impossible.”

For years, Taleb has studied how we fool ourselves into thinking we know more than we actually do. We restrict our thinking to the irrelevant and inconsequential, while large events continue to surprise us and shape our world. Now, in this revelatory book, Taleb explains everything we know about what we don’t know. He offers surprisingly simple tricks for dealing with black swans and benefiting from them.

Elegant, startling, and universal in its applications The Black Swan will change the way you look at the world. Taleb is a vastly entertaining writer, with wit, irreverence, and unusual stories to tell. He has a polymathic command of subjects ranging from cognitive science to business to probability theory. The Black Swan is a landmark book–itself a black swan.


*2nd Edition, With a new essay: On Robustness and Fragility

Get complete coverage of the latest release of the Certified Information Systems Security Professional (CISSP) exam inside this comprehensive, fully updated resource. Written by the leading expert in IT security certification and training, this authoritative guide covers all 10 CISSP exam domains developed by the International Information Systems Security Certification Consortium (ISC2). You'll find learning objectives at the beginning of each chapter, exam tips, practice exam questions, and in-depth explanations. Designed to help you pass the CISSP exam with ease, this definitive volume also serves as an essential on-the-job reference.

COVERS ALL 10 CISSP DOMAINS:

• Information security and risk management
• Access control
• Security architecture and design
• Physical and environmental security
• Telecommunications and network security
• Cryptography
• Business continuity and disaster recovery planning
• Legal regulations, compliance, and investigations
• Application security
• Operations security

THE CD-ROM FEATURES:

• Hundreds of practice exam questions
• Video training excerpt from the author
• E-book

Shon Harris, CISSP, is a security consultant, a former member of the Information Warfare unit in the Air Force, and a contributing writer to Information Security Magazine and Windows 2000 Magazine. She is the author of the previous editions of this book.

The fastest, easiest, most comprehensive way to learn Adobe Photoshop CS4

Fourteen lessons in Adobe Photoshop CS4 Classroom in a Book cover basic and advanced techniques in Adobe Photoshop, the world’s best image-editing software. Learn how to retouch digital photos, work with layers and masks, navigate the workspace, prepare images print, and explore the latest features. Tips, extra-credit exercises, and step-by-step lessons help you become more productive using Photoshop.

Learn to correct and enhance digital photos, create image composites, transform images in perspective, and prepare images for print and the web. Combine images for extended depth of field, and try out the new 3D features in Adobe Photoshop CS4 Extended.

“The Classroom in a Book series is by far the best training material on the market. Everything you need to master the software is included: clear explanations of each lesson, step-by-step instructions, and the project files for the students.” —Barbara Binder, Adobe Certified Instructor, Rocky Mountain Training

Classroom in a Book®, the best-selling series of hands-on software training workbooks, helps you learn the features of Adobe software quickly and easily. Classroom in a Book offers what no other book or training program does—an official training series from Adobe Systems Incorporated, developed with the support of Adobe product experts.

Five years and more than 100,000 copies after it was first published, it's hard to imagine anyone working in Web design who hasn't read Steve Krug's instant classic on Web usability, but people are still discovering it every day.  In this second edition, Steve adds three new chapters in the same style as the original: wry and entertaining, yet loaded with insights and practical advice for novice and veteran alike.  Don't be surprised if it completely changes the way you think about Web design.

Three New Chapters!

• Usability as common courtesy -- Why people really leave Web sites
• Web Accessibility, CSS, and you -- Making sites usable and accessible
• Help! My boss wants me to ______. -- Surviving executive design whims
  

Announcing an all-new SELF-PACED TRAINING KIT designed to help maximize your performance on 70-680, the required exam for the new Microsoft Certified Technology Specialist (MCTS): Windows 7, Configuration certification.This 2-in-1 kit includes the official Microsoft study guide, plus practice tests on CD to help you assess your skills. It comes packed with the tools and features exam candidates want most—including in-depth, self-paced training based on final exam content; rigorous, objective-by-objective review; exam tips from expert, exam-certified authors; and customizable testing options. It also provides real-world scenarios, case study examples, and troubleshooting labs to give you the skills and expertise you can use on the job.Work at your own pace through the lessons and lab exercises. This official study guide covers installing, upgrading, and migrating to Windows 7; configuring network connectivity, applications, and devices; implementing backup and recovery; configuring User Account Control (UAC), mobility options, and new features such as DirectAccess and BranchCache; and managing system updates.Then assess yourself using the 200 practice questions on CD, featuring multiple customizable testing options to meet your specific needs. Choose timed or untimed testing mode, generate random tests, or focus on discrete objectives. You get detailed explanations for right and wrong answers—including pointers back to the book for further study. You also get an exam discount voucher—making this kit an exceptional value and a great career investment.

Jaron Lanier, a Silicon Valley visionary since the 1980s, was among the first to predict the revolutionary changes the World Wide Web would bring to commerce and culture. Now, in his first book, written more than two decades after the web was created, Lanier offers this provocative and cautionary look at the way it is transforming our lives for better and for worse.

The current design and function of the web have become so familiar that it is easy to forget that they grew out of programming decisions made decades ago. The web’s first designers made crucial choices (such as making one’s presence anonymous) that have had enormous—and often unintended—consequences. What’s more, these designs quickly became “locked in,” a permanent part of the web’s very structure.

Lanier discusses the technical and cultural problems that can grow out of poorly considered digital design and warns that our financial markets and sites like Wikipedia, Facebook, and Twitter are elevating the “wisdom” of mobs and computer algorithms over the intelligence and judgment of individuals.

Lanier also shows:
How 1960s antigovernment paranoia influenced the design of the online world and enabled trolling and trivialization in online discourse
How file sharing is killing the artistic middle class;
How a belief in a technological “rapture” motivates some of the most influential technologists
Why a new humanistic technology is necessary.

Controversial and fascinating, You Are Not a Gadget is a deeply felt defense of the individual from an author uniquely qualified to comment on the way technology interacts with our culture.

Are you a programmer looking for a new challenge? Does the thought of building your very own iPhone app make your heart race and your pulse quicken? If so, Beginning iPhone 3 Development: Exploring the iPhone SDK is just the book for you. Updated and revised for iPhone SDK 3, many of the discussions in the original book have been clarified to make some of the more complex topics easier to understand. In addition, all of the projects have been rebuilt from scratch using the SDK 3 templates.

Assuming only a minimal working knowledge of Objective-C, and written in a friendly, easy-to-follow style, this book offers a complete soup-to-nuts course in iPhone and iPod touch programming. The book starts with the basics, walking you through the process of downloading and installing Apple's free iPhone SDK, and then stepping you though the creation of your first simple iPhone application. From there, you'll learn to integrate all the interface elements iPhone users have come to know and love, such as buttons, switches, pickers, toolbars, and sliders. You'll master a variety of design patterns, from the simplest single view to complex hierarchical drill-downs. The confusing art of table building will be demystified, and you'll see how to save your data using the iPhone file system. You'll also learn how to save and retrieve your data using SQLite, iPhone's built-in database management system. In addition, you'll also learn about Core Data, an important persistence mechanism that has just been added with SDK 3.

And there's much more! You'll learn to draw using Quartz 2D and OpenGL ES, add multitouch gestural support (pinches and swipes) to your applications, and work with the camera, photo library, accelerometer, and built-in GPS. You'll discover the fine points of application preferences and learn how to localize your apps for multiple languages. You can discover more about this book, download source code, and find support forums at the book's companion site, at www.iphonedevbook.com.

• The iPhone 3 update to the best-selling and most recommended book for iPhone developers
• Packed full of tricks, techniques, and enthusiasm for the new SDK from a developer perspective
• The most complete, useful, and up-to-date guide to all things having to do with Apple's iPhone SDK

What you'll learn

• Everything you need to know to develop your own best-selling iPhone apps
• Best practices for optimizing your code and delivering great user experiences

Who is this book for?

Anyone who wants to start developing for iPhone and iPod touch

What's changed from the first edition of Beginning iPhone Development

• All code samples have been updated to follow current Apple coding conventions
• The autorotation code has been updated to use the new single-step fast autorotation instead of the original two-step method
• A new section has been added introducing Core Data, covering basic principles and showing how to build a simple Core Data application
• All the table view'related chapters have been updated to use table view cell styles. They've also been updated to use textLabel and detailTextLabel instead of the deprecated text property of the table view cell.
• All known errata have been corrected
• All projects have been rebuilt from scratch using the SDK 3.0 templates
• Many concepts have been clarified based on feedback and supplemented with information we've learned from another year of using the SDK

Summary of Contents

1. Welcome to the Jungle
2. Appeasing the Tiki Gods
3. Handling Basic Interaction
4. More User Interface Fun
5. Autorotation and Autosizing
6. Multiview Applications
7. Tab Bars and Pickers
8. Introduction to Table Views
9. Navigation Controllers and Table Views
10. Application Settings and User Defaults
11. Basic Data Persistence
12. Drawing with Quartz and OpenGL
13. Taps, Touches, and Gestures
14. Where Am I? Finding Your Way with Core Location
15. Whee! Accelerometer!
16. iPhone Camera and Photo Library
17. Application Localization
18. Where to Next?

Reviews

People ask me again and again about how to get started in iPhone development, but I never had a very good answer for them until now. Dave and Jeff's book starts at the beginning in clear English, making sure you understand the fundamentals with many large illustrations. From there, they progress into key concepts such as the MVC pattern and ImageBuilder fundamentals. Additionally, I find myself flipping back to it as a reference guide—the plethora of code samples make it a must-have.

—Steve Demeter, Creator of Trism and owner of Demiforce LLC

Beginning iPhone Development delivers a clear picture of the entire development process from registering as an iPhone developer through creation of complete applications. There is a wealth of examples illustrating each feature of the iPhone. The authors did an excellent job of demonstrating best practice coding methodology throughout the book. You would be hard pressed to find a better guide to creating software for the iPhone.

—Aaron Basil, iDev2.com

Dave Mark has always been the king of Mac programming authors, and now he's proven to be the reigning king for books on iPhone development!

Beginning iPhone Development is the definitive guide for iPhone development, and anyone aspiring to develop for the iPhone should get this invaluable reference.

—Brian Greenstone, President & CEO, Pangea Software, Inc.

Jeff and Dave have done an exceptional job exploring the iPhone SDK. This book is far and away the single best resource for iPhone SDK development. Developers will latch on to this book and find it useful as they create the next great iPhone application. If you're a developer with an interest in this amazing new platform, this is a must buy.

—Chris Stewart, Founder, iPhoneDevSDK.com

If you're planning on coding for the iPhone, start here. Dave and Jeff know their stuff and also know how to explain it. I was amazed how much stuff they cover, from Hello World through analyzing user gestures. Not only do they cover the fun stuff like playing with the camera, they cover real-world development issues like localization. I learned a huge amount from them

—Mark Dalrymple, Co-founder, CocoaHeads, and Principal Author, Advanced Mac OS X Programming

Starting with an overview of the technology, how to approach the device, the authors lead us straight into the heart of iPhone development. As you progress, you'll learn more about various layout engines and view managers, as well as the more meaty topics like accelerometer and GPS APIs. This book is a must-have for anyone interested in getting started quickly and efficiently with iPhone development!

—Chris Pelsor, Manager, Tarantell:Hybrid

All in all I was very surprised and pleased with the book. I've had the fortune of reading many technical books, and few do a great job of walking someone through the basics without making them feel like a dolt. It felt like every time I was stuck or unsure there was a tip, hint or paragraph which explained what was going on.

—Cory Foy, at Slashdot.org

About the Apress Beginning Series

The Beginning series from Apress is the right choice to get the information you need to land that crucial entry–level job. These books will teach you a standard and important technology from the ground up because they are explicitly designed to take you from “novice to professional.” You’ll start your journey by seeing what you need to know—but without needless theory and filler. You’ll build your skill set by learning how to put together real–world projects step by step. So whether your goal is your next career challenge or a new learning opportunity, the Beginning series from Apress will take you there—it is your trusted guide through unfamiliar territory!